Private market investments
Private markets, new possibilities
Private markets, new possibilities
Strengthen your practice — expand access and opportunity for your workplace clients.
All-in-one access
Empower provides access to experienced private asset managers across private equity, private credit, private real estate, and private infrastructure.
These opportunities are available through flexible structures.
Partners include: Apollo, Blackstone, Franklin Templeton, Goldman Sachs Asset Management, Neuberger Berman, Northleaf, Partners Group, PIMCO, and Sagard.
The power of choice for participants
Private markets may help you offer participants diversification beyond the few companies driving most market returns.
Broader, stronger portfolios, built to last
Thoughtfully managed private investments may help strengthen long-term outcomes and align savings strategies with real-world economic growth.
Unlocking opportunity
Bring a new dimension to your practice and your clients’ defined contribution plan offerings.
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Diversify with confidence
Access to experienced private market investment managers through flexible investment structures
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Powerful partnership
An undisputed, award-winning partner of choice for advisors, with over $2.5 billion in advisor referrals4
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Lead with insight
Scale, research, and advice from the industry leader in Advisor Managed Accounts5
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Differentiate with innovation
New investment options that help workplace clients stand apart in the retirement space
Helping expand your practice
Unlocking the Potential of Private Investments
Go in-depth with Cerulli Associates and DCALTA to learn more about how you and your clients can leverage private market investments in defined contribution plans.
Quantifying the Value of Advice
Empower recently completed a comprehensive research study looking back over five years to get to the heart of the question on the value of advice.
Overview of private market investments in DC plans
Explore the emerging opportunities private market investments offers and what it means for plan sponsors and participants.
Advisor survey results
Hear from advisors on how they expect to tap into private market investments for their clients’ retirement plans.
Plan sponsor survey results
Get a feel for how plan sponsors view the potential for private market investments for their participant plans.
"The time has come to open up the aperture, and there is no reason why savers in the 401(k) system should not have access to the same strategies that endowments, foundations, and defined benefits plans have had access to."
Ed Murphy III
President and CEO of Empower
CNBC, Squawk Box, August 2025
Let’s move the future forward, together
Learn how we can help you integrate private market investments into retirement plans that fit your clients’ goals.