Hi, we’re Empower

You may not know us, but we help over 18 million people create the future they want.¹ Now we want to help you meet your goals with personalized financial advice, and it starts with our free Empower Personal Dashboard^TM.

18M+

customers¹

“...the tool to beat.”³

As of 2019

88%

would recommend someone they know to Empower³

$1.4T

Plan assets administered¹

Questions? Don't worry, you've got Empower.

Everyone has money questions, but Empower has money answers. See for yourself how we’re bringing our message of empowering financial freedom for all to America.

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For Empower customers

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News & views

Money is more than a math problem. Read on to explore how it powers what's next in your life, work and play.

Money

04.19.23

5 min read

Money Talks

Money Talks is about the financial questions shaping how we live, work, and play – and the conversations we’re having (or not) to find answers. We talked to 2,000 U.S. adults. Here’s what we heard.

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Life

04.17.23

5 min read

Retirement income planning strategies to enjoy your golden years

Get a financial professional's tips on maximizing your income in your post-work life.

Your security is our top priority

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Jump start your career, or take it to the next level. We're growing fast, and we want you to be part of it.

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1 As of March 31, 2023. Information refers to all retirement business of Empower Annuity Insurance Company of America (EAICA) and its subsidiaries, including Empower Retirement, LLC; Empower Life & Annuity Insurance Company of New York (ELAINY); and Empower Annuity Insurance Company (EAIC), marketed under the Empower brand. EAICA’s consolidated total assets under administration (AUA) were $1,400.0B. AUA is a non-GAAP measure and does not reflect the financial stability or strength of a company. EAICA’s statutory assets total $74.6B and liabilities total $70.9B. ELAINY’s statutory assets total $7.1B and liabilities total $6.8B. EAIC’s statutory assets total $86.6B and liabilities total $85.3B.

On August 1, 2022, Empower announced that it is changing the names of various companies within its corporate group to align the names with the Empower brand. For more information regarding the name changes, please visit empower.com/name-change.

2 From The New York Times ©2018 The New York Times. All rights reserved. Used under license. Awards referenced were originally awarded to Personal Capital Corporation ("PCC")'s financial tools. Awards were given by non-compensated, unaffiliated entities.

3 Empower satisfaction survey and IVR data as of June 2022.

Advisory services are provided for a fee by Empower Advisory Group, LLC (“EAG”). EAG is a registered investment adviser with the Securities and Exchange Commission (“SEC”) and subsidiary of Empower Annuity Insurance Company of America. Registration does not imply a certain level of skill or training. Investing involves risk. Past performance is not indicative of future returns. You may lose money. All visuals are illustrative only. Actors are not EAG clients.