Affiliate Marketing Program
Content that helps.
Commissions that reward.
Content that helps.
Commissions that reward.
While more than 40% of Americans* are unsure how to track their net worth, over 10,000 of them reach retirement age every day.** Help them gain clarity and control of their finances with the free Empower Personal Dashboard™.
20M
indivual investors1
“Best for tracking wealth and spending”2
As of 2026
Forbes
Advisor
Best Budgeting App for Tracking Net Worth3
2025
$2T
in assets under administration1
Help us transform financial lives
Help us transform financial lives
Earn money
Earn money
As of January 2026, our top affiliates and creators earn $100K+ per month. The more traffic you send us, the more you can earn.
Free tools
Free tools
Your audience can simplify their finances and get straightforward data on spending, portfolio mix, retirement, and more.
Insider details
Insider details
Content creation is easy - use our proprietary surveys, data, and insights - or test our tools, for free.
Ongoing resources
Ongoing resources
Multiple conversion events, custom landing pages, bespoke integrations, and creative assets to help you succeed.
How does it work?
How does it work?
Create content
Create content
Create content that drives traffic to empower.com by directing your Impact tracking link to one of our landing pages.
Register and connect
Register and connect
Your visitors register for our free financial dashboard and securely connect external accounts totaling at least $100K.
Qualify and earn
Qualify and earn
Once a visitor tracks $100K in assets with our dashboard, they trigger Qualified Lead status and make you eligible for payment.
* Empower, The Currency, Money Talks, 2023, empower.com/the-currency/money/money-talks.
** U.S. Census Bureau, "By 2030, All Baby Boomers Will Be Age 65 or Older," 2019, census.gov/library/stories/2019/12/by-2030-all-baby-boomers-will-be-age-65-or-older.html.
1 As of March 31, 2026. Assets under administration (AUA) refers to the assets administered by Empower. AUA does not reflect the financial stability or strength of a company.
2 NerdWallet, "The Best Budget Apps for 2026" January 2026. ©2014-2026 and TM, NerdWallet, Inc. All Rights Reserved.
3 Forbes Advisor, "Best Budgeting App for Tracking Net Worth," April 14, 2025.