Advisor Toolkit - Set yourself up for success

Set yourself up for success

Build your brand

Use our “Creating a multi-channel marketing strategy” guide to help grow your brand awareness, drive engagement, deepen relationships and extend your reach.

For actionable ideas on using Empowering America's Financial Journey research, complete the form to download.

First Name

Last Name

ZIP Code

Select your primary topic of interest for your area

Expanding my practice into retirement plans

Prospecting tools and ideas

Value-focused retirement products

Comprehensive plan design tools

Legislative & regulatory updates

Investment offering

Fiduciary services and investments

Larkspur Executive

Use this web-based tool to help refine your prospecting efforts and tailor your approach. Find prospects using key indicators to focus on plans in a certain location, of a certain size or that have any potential issues.

Access Larkspur Executive

Inside the mind of a small business owner

Gain insight into the mindset and specific needs of small business owners with testimonials from small business owners to better engage with them and their employees. Contact your sales representative for a copy.

Keep in touch

Read our newsletter

Stay up to date on product launches, our innovation blueprint and other content to help grow and manage your business. See it in your inbox every six weeks. Call your sales representative to learn more.

Attend one of our events

Find us at future conferences and sign up for one of our webinars.

View events

Call us

Contact your local sales representative or call our sales desk at 877-630-4015.

FOR FINANCIAL PROFESSIONAL USE ONLY

RO1822931-0921

Carefully consider the investment option’s objectives, risks, fees and expenses. Contact Empower Retirement for a prospectus, summary prospectus for SEC-registered products or disclosure document for unregistered products, if available, containing this information. Read each carefully before investing.

Securities, when presented, are offered and/or distributed by GWFS Equities, Inc., Member FINRA/SIPC. GWFS is an affiliate of Empower Retirement, LLC; Great-West Funds, Inc.; and registered investment adviser, Advised Assets Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice.

IMPORTANT: The projections, or other information generated on the website by the investment analysis tool regarding the likelihood of various investment outcomes, are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. The results may vary with each use and over time.

Investing involves risk, including possible loss of principal.

Insurance products are issued by or offered through Great-West Life & Annuity Insurance Company, Corporate Headquarters: Greenwood Village, CO; or in New York, by Great-West Life & Annuity Insurance Company of New York, Home Office: New York, NY. Guarantees are subject to the terms and conditions of the contract and the claims-paying ability of the insurer.

The managed account service is part of the Empower Retirement Advisory Services suite of services offered by Advised Assets Group, LLC, a registered investment adviser.

The Empower Institute is a research group within Empower Retirement, LLC.

“EMPOWER” and all associated logos and product names are trademarks of Great-West Life & Annuity Insurance Company.

Unless otherwise noted: Not a Deposit | Not FDIC Insured | Not Bank Guaranteed | Funds May Lose Value | Not Insured by Any Federal Government Agency.

Helping you grow client relationships