Affiliate Marketing Program
Help people.
Earn money.
Help people.
Earn money.
While more than 40% of Americans* are unsure how to track their net worth, over 10,000 of them reach retirement age every day.** Help them gain clarity and control of their finances with the free Empower Personal Dashboard™.
19M+
indivual investors1
“one of the 8 best budget apps for 2025”2
As of 2025
$1.7T
in customer assets1
Help us transform financial lives
Help us transform financial lives
Earn money
Earn money
Our top partners earn $100K+ per month. The more traffic you send us, the more you can earn.
Tools for success
Tools for success
Help change financial services for the better with one of the largest firms in North America.
Insider details
Insider details
Content creation is easy —use our proprietary surveys and data.
Product suite
Product suite
Empower offers a full suite of financial products, custom landing pages, and creative assets.
How does it work?
How does it work?
Create content
Create content
Create content that drives traffic to empower.com by directing your Impact tracking link to one of our landing pages.
Register and connect
Register and connect
Your visitors register for our free financial dashboard and securely connect external accounts totaling at least $100K.
Qualify and earn
Qualify and earn
Once a visitor tracks $100K in assets with our dashboard, they trigger Qualified Lead status and make you eligible for payment.
* Empower, The Currency, Money Talks, 2023, empower.com/the-currency/money/money-talks.
** U.S. Census Bureau, "By 2030, All Baby Boomers Will Be Age 65 or Older," 2019, census.gov/library/stories/2019/12/by-2030-all-baby-boomers-will-be-age-65-or-older.html.
1 As of December 31, 2024. Assets under Administration (AUA) refers to the assets administered by Empower. AUA does not reflect the financial stability or strength of a company.
2 NerdWallet, "The Best Budget Apps for 2025" January 2025. ©2014-2025 and TM, NerdWallet, Inc. All Rights Reserved.
3 Forbes Advisor, "Best Budgeting App for Tracking Net Worth," April 14, 2025.