How equity shapes workforce decisions, engagement, and financial confidence

Empower study: The value of ownership 
How equity shapes workforce decisions, engagement, and financial confidence

Equity compensation has become far more than a niche component of Total Rewards. It’s now a meaningful driver of how employees evaluate opportunities, connect with their employers, and plan for their financial futures. 


 

While only one in five workers currently receives equity, 
it significantly influences job decisions, engagement, 
and sense of ownership for those who do.


Workers increasingly view equity as a symbol of trust and shared success, and many say they would be less likely to accept or stay in a role without it.

The research shows that when equity is clearly explained, easy to access, 
and supported with education, it strengthens:

  • Engagement.
  • Loyalty.
  • Confidence.

Employees who understand their equity:

  • Feel more invested in their company’s success.
  • Are more optimistic about their long-term financial future.

For employers, the takeaway is clear::  Equity delivers the greatest impact when treated as an ownership experience. Clear communication, education, and access to guidance can strengthen retention, deepen engagement, and differentiate the employee value proposition.
 

The value of ownership


See why equity has become a powerful driver of connection and commitment.

View the full study »

This material is for informational purposes only and is not intended to provide investment, legal, or tax recommendations or advice.

©2026 Empower Annuity Insurance Company of America. All rights reserved.

MC-WMLPNV-WF-5556800-0426 RO5297853-0426

Investment Insights

The content contained in this blog post is intended for general informational purposes only and is not meant to constitute legal, tax, accounting or investment advice. You should consult a qualified legal or tax professional regarding your specific situation. No part of this blog, nor the links contained therein is a solicitation or offer to sell securities. Compensation for freelance contributions not to exceed $1,250. Third-party data is obtained from sources believed to be reliable; however, Empower cannot guarantee the accuracy, timeliness, completeness or fitness of this data for any particular purpose. Third-party links are provided solely as a convenience and do not imply an affiliation, endorsement or approval by Empower of the contents on such third-party websites. This article is based on current events, research, and developments at the time of publication, which may change over time.

Certain sections of this blog may contain forward-looking statements that are based on our reasonable expectations, estimates, projections and assumptions. Past performance is not a guarantee of future return, nor is it indicative of future performance. Investing involves risk. The value of your investment will fluctuate and you may lose money. 

Certified Financial Planner Board of Standards Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, CFP® (with plaque design), and CFP® (with flame design) in the U.S., which it authorizes use of by individuals who successfully complete CFP Board's initial and ongoing certification requirements.