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Financial Wellness

At Empower, we help transform financial lives through advice, people and technology. We are on a mission to empower financial freedom for all. 

That’s why we create solutions that help individuals with their current financial needs. Helping employees take control of their finances today can help them save more for their future.

Our simple, intuitive and actionable solutions are focused on three important areas:

1. Personal Consultations

Empower believes everyone should have the chance to achieve financial freedom. For many, that means more than just simply saving in a workplace savings plan. This is why we support consultative discussions and have expanded our suite of services.

For those employees not already working with a financial professional or advisor, our financial counselors provide support in multiple ways:



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Personal Consultations

Counselors can assist your employees in a variety of areas:

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Savings rates

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Investment selection

Retirement planning

Debt paydown

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HSA savings

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Emergency savings

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Advisory services1

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Comprehensive financial planning2

2. Empower Personalized Experience

Individuals benefit from a three-dimensional, full financial picture—including current savings progress, future estimated monthly income, and a 360⁰ view of outside assets, spending and debt. This highly-personalized, comprehensive experience is available online and via iOS3 and Android4 apps, helping to ensure savers have what they need when they need it.

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Empower Student

Empower Student Debt Solution

Empower’s Student Debt Solution powered by Candidly5 is designed to help your employees pay off their student debt. While the program offers lending products and guidance tools that can help employees save on their student loan payments, you can also help them pay down their student debt. Or you can choose to contribute to their retirement plan accounts based on their student loan payments. 

Help your employees reduce the financial stress associated with paying down their student debt.

Empower HSA

Empower has partnered with Optum® the largest health savings account (HSA) services provider and wellness leader,6 to provide an industry-leading, retirement-oriented health savings account. Saving for healthcare costs in retirement has never been easier.

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3. Helpful Financial Education

We focus on a family’s financial wellness needs across all generations, providing simple and actionable education organized in the following categories:


We help employees manage ongoing income and expenses and control debt. For example, we show them how to potentially pay off debt utilizing a simple method.


We provide information covering basic investing concepts to help employees make more informed choices.


We emphasize saving for retirement as well as the importance of saving for a rainy day or other important short-term goals.


We explain in simple terms principles related to insuring against loss of income, taxes, Social Security optimization and creating a legacy.

Visit Our Financial Wellness Site

1 Online Advice and the managed account service are part of the Empower Advisory Services suite of services offered by Empower Advisory Group, LLC, a registered investment adviser.

2 Empower Advisory Group, LLC, a registered investment adviser, provides financial planning services using the MoneyGuidePro tool. MoneyGuidePro is not affiliated with Empower Retirement, LLC and its affiliates. Empower Retirement, LLC and its affiliates are not responsible for the third-party content provided.

IMPORTANT: The projections or other information generated by MoneyGuidePro regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. MoneyGuidePro results may vary with each use and over time. Empower Retirement, LLC and its affiliates are not responsible for the third-party content provided.

Educational, communication and operational services regarding an Empower Health Savings Account (Empower HSA) may be provided by registered representatives of EFSI. By electing Empower HSA, plan participants are contracting directly with Optum and its affiliates for this service. EFSI, or its affiliates, is not affiliated with Optum and is not responsible for their services.

Health savings accounts (HSAs) are individual accounts offered or administered by Optum Bank®, Member FDIC, a subsidiary of Optum Financial, Inc. Optum Financial, Inc. is not a bank or an FDIC insured institution. HSAs are subject to eligibility requirements and restrictions on deposits and withdrawals to avoid IRS penalties. State taxes may apply. Fees may reduce earnings on account. This communication is not intended as legal or tax advice. Please contact a competent legal or tax professional for personal advice on eligibility, tax treatment and restrictions. Federal and state laws and regulations are subject to change.

All Optum trademarks and logos are owned by Optum®. All other brand or product names are trademarks or registered marks of their respective owners. Because we are continually improving our products and services, Optum reserves the right to change specifications without prior notice. Optum is an equal opportunity employer.

3 iOS is a registered trademark of Cisco in the U.S. and other countries and is used under license.

4 Android, Google Play and the Google Play logo are trademarks of Google LLC.

5 Some features may not be available and are subject to change without notice.

6 Assessing the Top HSA Providers for Spending and Investing, napa-net.org, October 19, 2020.

The Empower Student Debt Solution is provided by Candidly, which is not affiliated with Empower Retirement, LLC or its affiliates.



Carefully consider the investment option’s objectives, risks, fees and expenses. Contact Empower for a prospectus, summary prospectus for SEC-registered products or disclosure document for unregistered products, if available, containing this information. Read each carefully before investing.

Securities, when presented, are offered and/or distributed by Empower Financial Services, Inc., Member FINRA/SIPC. EFSI is an affiliate of Empower Retirement, LLC; Empower Funds, Inc.; and registered investment adviser, Empower Advisory Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice.  

IMPORTANT: The projections, or other information generated on the website by the investment analysis tool regarding the likelihood of various investment outcomes, are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. The results may vary with each use and over time.

Investing involves risk, including possible loss of principal.

Insurance products are issues by or offered through Empower Annuity Insurance Company of America, Corporate Headquarters: Greenwood Village, CO; or in New York, by Empower Life & Annuity Insurance Company of New York, Home Office: New York, NY. 

The managed account service is part of the Empower Advisory Services suite of services offered by Empower Advisory Group, LLC, a registered investment adviser.

The Empower Institute is a research group within Empower.

“EMPOWER” and all associated logos, and product names are trademarks of Empower Annuity Insurance Company of America.

All features may not currently be available and are subject to change without notice. ©2022 Empower Retirement, LLC. All rights reserved.

Unless otherwise noted: Not a Deposit | Not FDIC Insured | Not Bank Guaranteed | Funds May Lose Value | Not Insured by Any Federal Government Agency.