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Expand your retirement plan opportunities with us

Providing you with the tools and resources you need to service your clients and help grow your business.

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Empowering America’s Financial Journey

How people save, invest and get advice.

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Making a difference for employees

How government employers are looking for a great response to “the Great Resignation”.

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401(k) quarterly update

Learn the latest retirement policy news that may impact plans and participants. 

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2021 iQ Awards

Empower Retirement named No. 1 by financial advisors in five key service categories

Empower Retirement has been awarded five “Gold Medals,” including in the “Best Overall” recordkeeper category, by financial advisors across the country.

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Continue to support conversations with your clients

The journey toward financial freedom

In a recent study, Americans define financial well-being, how to get there and what stands in the way.

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The new Empower experience can help boost financial confidence

Our new participant experience is based on sophisticated technology paired with expert advice.

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Complements, not substitutes

Research shows that together, managed accounts improve retirement plan outcomes.

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Rich Linton is President of Workplace Solutions for Empower Retirement

“When you partner with Empower, you tap into the strength of an industry leader who's fully committed to the retirement business — and to you. We know that we only succeed when you and your clients succeed. That’s a responsibility we proudly embrace.”

Rich Linton
President, Workplace Solutions, Empower

We are committed to your success

Explore ways to grow and manage your business

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Planisphere

Help refine your prospecting efforts, tailor your approach and gain a competitive advantage.

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PartnerLink®

A consolidated view of your book of business to help save time for better plan management.

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Advisor toolkit

Expand your retirement plan opportunities and deepen client relationships with innovative resources and valuable content.

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Products and services quick links

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Empower Select
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Partner advocate
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Advisory services
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Great-West Investments™
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Upcoming Events

GWI/Empower Legislation and Financial Markets 2022 Outlook

January 21, 2022
11:00 A.M. MT

Empower/GWI video roundtable discussion on the outlook for retirement legislation and the prospects for the economy and the financial markets.
Find out more

Building better plans: Help your clients inspire better savings habits

January 31, 2022
1:00 P.M. MT

As Americans have navigated the uncertainty of recent years, we want to share new research from the Empower Institute that shows how their financial confidence has been impacted. The findings may help you better understand how people approach saving, investing and advice — and how these insights can help your clients and grow your business.
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P&I Defined Contribution East 

March 13-15, 2022

Learn proven techniques for increasing employee engagement and improving participant outcomes. Connect and engage with your peers. Get inspired by the Eddy winners. All at DC East 2022.
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Looking to get in touch with your Empower representative?

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FOR FINANCIAL PROFESSIONAL USE ONLY

RO1833503-0921

Carefully consider the investment option’s objectives, risks, fees and expenses. Contact Empower Retirement for a prospectus, summary prospectus for SEC-registered products or disclosure document for unregistered products, if available, containing this information. Read each carefully before investing.

Securities, when presented, are offered and/or distributed by GWFS Equities, Inc., Member FINRA/SIPC. GWFS is an affiliate of Empower Retirement, LLC; Great-West Funds, Inc.; and registered investment adviser, Advised Assets Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal or tax recommendations or advice.

IMPORTANT: The projections, or other information generated on the website by the investment analysis tool regarding the likelihood of various investment outcomes, are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. The results may vary with each use and over time.

Investing involves risk, including possible loss of principal.

Insurance products are issued by or offered through Great-West Life & Annuity Insurance Company, Corporate Headquarters: Greenwood Village, CO; or in New York, by Great-West Life & Annuity Insurance Company of New York, Home Office: New York, NY. Guarantees are subject to the terms and conditions of the contract and the claims-paying ability of the insurer.

The managed account service is part of the Empower Retirement Advisory Services suite of services offered by Advised Assets Group, LLC, a registered investment adviser.

The Empower Institute is a research group within Empower Retirement, LLC.

“EMPOWER” and all associated logos and product names are trademarks of Great-West Life & Annuity Insurance Company.

All features may not currently be available and are subject to change without notice. ©2022 Empower Retirement, LLC. All rights reserved.

Unless otherwise noted: Not a Deposit | Not FDIC Insured | Not Bank Guaranteed | Funds May Lose Value | Not Insured by Any Federal Government Agency.