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Get answers to your money questions

We help over 18M Americans1 by providing:

  • Smart planning and investment advice for customers
  • A complete financial view in the Empower Personal Dashboard™
  • Meaningful conversations with Empower financial professionals

How can we help you?

Individual investors

Redefine your strategy with free tools, tailored advice, and investment options.

Workplace plan savers

Maximize the tools and guidance available through your retirement plan.

Plan sponsors

Simplify plan management and engage with your employees and their goals.

Financial professionals

Grow your retirement business and expand your client offerings.

Answers to real-life money questions

Our newest commercial takes aim at real money concerns. Take a look and let’s help find solutions for yours.

New from the Press Center

Marta Norton joins Empower as Chief Investment Strategist

With two decades of expertise in investment management, Marta will play a key role in educating clients and business teams on market factors.

Coming together with purpose

We have an unwavering commitment to our people and communities. From our Diversity, Equity, Inclusion, and Belonging initiatives to our volunteer impact, we're proud to empower our employees day in and day out. Come work with us.

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Time is Money

New Empower research unveils how Americans value their time in pursuit of financial goals and retirement – and what it’s worth to achieve the good life.


Who's the boss?

Top drivers of job satisfaction, money goals, and the "workplace wishlist" of benefits people value most, according to Empower research.

1 As of March 31, 2024. Information refers to all retirement business of Empower Annuity Insurance Company of America (EAICA) and its subsidiaries, including Empower Retirement, LLC; Empower Life & Annuity Insurance Company of New York (ELAINY); and Empower Annuity Insurance Company (EAIC), marketed under the Empower brand. EAICA’s consolidated total assets under administration (AUA) were $1,627.0B. AUA is a non-GAAP measure and does not reflect the financial stability or strength of a company. EAICA’s statutory assets total $72.5B and liabilities total $67.4B. ELAINY’s statutory assets total $7.1B and liabilities total $6.7B. EAIC’s statutory assets total $97.0B and liabilities total $96.1B.

On August 1, 2022, Empower announced that it is changing the names of various companies within its corporate group to align the names with the Empower brand. For more information regarding the name changes, please visit

2 2022 PLANADVISER Retirement Plan Adviser Survey as of November 2022.

3 Empower satisfaction survey and IVR data as of June 2022.

Advisory services are provided for a fee by Empower Advisory Group, LLC (EAG). EAG is a registered investment adviser with the Securities and Exchange Commission (SEC) and subsidiary of Empower Annuity Insurance Company of America. Registration does not imply a certain level of skill or training. Investing involves risk. Past performance is not indicative of future returns. You may lose money. All visuals are illustrative only. Actors are not EAG clients. EAG Form CRS

Unless otherwise noted: Not a Deposit | Not FDIC Insured | Not Bank Guaranteed | Funds May Lose Value | Not Insured by Any Federal Government Agency

Securities, when presented, are offered and/or distributed by Empower Financial Services, Inc., Member FINRA/SIPC. EFSI is an affiliate of Empower Retirement, LLC.